Biography

Carolyn Roberson

Carolyn Roberson established Carolyn Roberson Consulting in 2008 to offer time-conscious professionals and business executives expert support in winning new business and maintaining satisfied, long term client relationships.

CRC has worked with clients to win £16million in new buisness since the consultancy was founded in June 2008.

Before creating CRConsulting, Carolyn held increasingly senior positions in major UK and international organisations, progressing from a management trainee at the start of her career to a Board member and executive Director in her latest positions, as summarised below:

2004-2008   Director of Client Services, Business Development and Marketing;  
                     Member of the firm’s Management Board -- Hill Dickinson LLP

1995-2004   Director of Client and Business Development and Marketing;
                     Member of the Management Board (“Manco”) -- Addleshaw Goddard LLP

1991-1995   Senior Marketing Manager, North of England -- Ernst & Young LLP

1987-1991   Business Development Manager, National Marketing (with fee earning and 
                     client consultancy responsibilities) -- Ernst & Young Canada

1981-1987    From Trainee to Marketing Campaigns Coordinator – IBM Canada Limited.

Each role has been a new position, a blank sheet of paper.  Sound professional advice, innovation, lateral thinking and leadership of change have been expected!

For the first 11 years of Carolyn's business life, she was based in Toronto and worked across Canada and on North America-wide projects.  Returning to live in England, Carolyn has worked in Manchester, Leeds, London and Liverpool and interacted with colleagues and clients throughout the UK and in Europe. Her roles have brought her into contact with a vast range of businesses, professional services firms, SMEs, large UK and global businesses, public sector organisations, and, regardless of the size or nature of the client, the whole spectrum of market sectors. 

Carolyn has been at the heart of strategic planning, working at Board level for the past decade.  She has played a central role in a number of major mergers and significant lateral hire/acquisition strategies from the identification of them through the implementation and integration stages to achieve the intended results.    

Carolyn was part of the winning team which secured a 5-year appointment for Addleshaw Goddard (then Addleshaw Booth) as official lawyers to Manchester’s 2002 Commonwealth Games and subsequently led the development of the firm’s multi-award winning sponsorship programmes, being named Director of the Year in the legal profession nd her team named as Marketing Team of the Year.  She was headhunted by Hill Dickinson to negotiate, secure and lead the firm’s strategy to become official lawyers and first official partner organisation to Liverpool 08: European Capital of Culture and be part of the firm's executive team.

CRC is an Approved Supplier to Business Link North West.  CRC is also an Approved Consultant to AFM/MSIF and is listed on its "Business Owners Support Service (BOSS) Register".

Carolyn was named in the "Top 100 Marketers 2008" list, nominated by How-Do Media and judged by an independent panel.

Carolyn's professional memberships and designations include the Chartered Institute of Marketing (she is a Chartered Marketer and was appointed a Fellow in 2007), the Institute of Directors, the Institute of Business Consulting (full Member) and the Institute of Customer Service (Companion Member).

Carolyn has a passionate interest in helping people, whether in business or the community.  She is a member of The Rotary Club of St Helens (and a Council member and club Communications Officer), the NW District Rotary Association (a regional committee member) and the St Helens Chamber of Commerce (a member of the business events committee).